For Salons, Spas & Beauty Professionals
Social Media Management for Salons & Spas
Your Instagram is your portfolio, and the comments under it are your booking desk. "How much for balayage?", "do you have anything Saturday?" and "what product is that?" deserve answers before the client scrolls on. OutReply replies in your salon's voice, sends your booking link by DM, and keeps your before-and-afters posting on schedule.
AI reply previewAI draft
Customer comment
Omg love this colour! How much would a full balayage cost?
Your reply, drafted by OutReply
Thank you! 😍 A full balayage starts at $180 and includes a toner and blow-dry. Long or very thick hair may be a little more, and we'll confirm at your consultation. Book through the link in our bio or DM us your preferred day!
Why salons & spas teams look for a social media tool
These are the problems that usually push businesses like yours to look for a social media tool.
Hands busy, phone buzzing
Mid-colour with a client is not the moment to answer twelve messages asking about prices and availability.
Price questions never stop
Every post gets "how much?". Answering the same way fifty times a week is a job on its own.
Empty slots that nobody knows about
A cancellation opens up Thursday afternoon. Posting about it in time, and answering the replies, is exactly what you don't have time for.
HOW OUTREPLY HELPS
Built for the way salons & spas businesses use social media
Every feature below is live in OutReply today. Click through to see how each one works.
Prices and availability answered instantly
Load your service menu and booking link once. OutReply answers pricing, duration and availability questions in comments and DMs while you keep working.
AI comment & DM repliesBooking link sent by DM automatically
A workflow replies to "book" or "price" comments publicly and sends your online booking link privately, so the client can reserve without waiting for you.
Instagram comment-to-DM automationBefore-and-afters on a schedule
Upload a week of transformations at once, let the content wizard write the captions and hashtags, and publish when your clients are scrolling in the evening.
Content wizardOne link for booking, products and gift cards
A link-in-bio page with your booking system, product shop and gift cards. Add shortened links to it to see which ones your followers actually tap.
Link in bioWhat AI replies look like for salons & spas
Typical questions from comment sections, answered the way OutReply drafts them once it knows your business. Edit anything before it goes out, or let routine ones send automatically.
Instagram comment
“Omg love this colour! How much would a full balayage cost?”
OutReply's reply
Thank you! 😍 A full balayage starts at $180 and includes a toner and blow-dry. Long or very thick hair may be a little more, and we'll confirm at your consultation. Book through the link in our bio or DM us your preferred day!
Facebook comment
“Do you have any gel manicure slots this Saturday?”
OutReply's reply
We have a couple of gel manicure slots left this Saturday, one at 11:30 and one at 3pm. Book straight through our online booking link and it's yours. If those don't work, message us and we'll check the waitlist for you. 💅
Instagram comment
“What shampoo do you use on curly hair like this?”
OutReply's reply
For curls like these we use the Olaplex No. 4 shampoo and No. 5 conditioner, then a curl cream on damp hair. We stock all three in the salon, and you can order through the shop link in our bio. Happy to recommend a routine at your next visit!
Frequently asked questions
Yes. Add your service menu with prices and durations to the brand's knowledge and OutReply replies with accurate pricing, in your tone, on Instagram and Facebook comments and DMs.
Yes. Set up a workflow so that comments containing words like "book" or "appointment" get a public reply and a private DM with your booking link.
If you list the products you use and sell, OutReply can answer product questions and point people to your shop link. Anything it doesn't know is passed to you.
Yes. The free plan lets you connect your accounts and try reply automation and scheduling before upgrading.
Give your salons & spas audience an answer in seconds
Connect your Instagram and Facebook accounts, describe your business once, and let OutReply handle the comments and DMs that keep you from your work.