Social media management for agencies
Run up to 10 client brands on Elite ($45/mo), each with up to 25 social accounts and 50 teammates. AI drafts replies and posts in each client's voice; your team approves them.
- Flat pricing, not per seat
- Per-brand permissions
- Post approvals
- Overnight comments for the bakery client have drafts waiting in the review queue
- Two posts submitted by a junior are waiting for approval
- A negative comment on the gym client's Reel is flagged by sentiment
- Last month's report link is ready to send to the client
What OutReply does on each network
Exactly what the integration covers today, network by network.
| Network | Publish & schedule | Stories & Reels | AI comment replies | AI message replies | Real-time workflows | Competitor tracking |
|---|---|---|---|---|---|---|
| Yes | Yes | Yes | Yes | Yes | Yes | |
| Yes | Yes | Yes | Yes | Yes | Yes | |
| No | No | No | Yes | Yes | No | |
| Yes | No | No | No | No | No | |
| TikTok | Yes | No | No | No | No | No |
| X | Yes | No | Yes | No | No | Yes |
| YouTube | Yes | No | Yes | No | No | Yes |
| No | No | No | No | No | Yes |
AI replies use 1 credit each. Real-time workflows are included on Advanced and Elite; competitor tracking is on Elite. Browse every feature.
What slows agency teams down
Logins everywhere
Switching between tools, tabs and client accounts eats the day and invites mistakes.
Repetitive replies
The same questions arrive on every client's posts, and each one needs an answer in that client's voice.
Reporting
Pulling numbers together for every client each month takes hours.
Built for running client brands
One brand per client
Each client gets its own brand with connected accounts, voice and settings: 3 brands with 5 accounts each on Advanced, 10 with 25 each on Elite.
Pricing and plansPer-brand voice
Business details and tone are set per brand, so replies for a bakery never sound like replies for a law firm.
Custom AI brand voiceTeam permissions
Invite collaborators per brand and choose what each can do: messaging, publishing, analytics, workflows, settings or approving posts.
Team collaboration and approvalsPost approvals
Drafts can be submitted for approval, so a lead or the client signs off before anything is scheduled.
Team collaboration and approvalsClient reports
Share a live brand report link or export a PDF of a brand's performance.
Social media analyticsCompetitor tracking
On Elite, benchmark each client against its competitors and Google Trends.
Competitor trackingPlans and credits
Flat pricing per plan, not per seat. Each AI reply uses 1 credit.
Free
- 1 brand, up to 2 social accounts
- 2 collaborators per brand
- 30 AI credits a month
- AI reply drafts you review and send
Advanced
- 3 brands, up to 5 social accounts each
- 10 collaborators per brand
- 1,300 AI credits a month
- Real-time reply, DM and moderation workflows
Elite
- 10 brands, up to 25 social accounts each
- 50 collaborators per brand
- 2,400 AI credits a month
- Real-time reply, DM and moderation workflows
Frequently asked questions
How many clients can I manage?
Each client is a brand. Advanced covers 3 brands with up to 5 social accounts each; Elite covers 10 brands with up to 25 each.
Do you charge per seat?
No. Pricing is per plan: Advanced includes up to 10 collaborators per brand and Elite up to 50.
Can clients approve posts before they go out?
Yes. Give a client collaborator access with the approve posts permission, and drafts submitted for approval wait for their sign-off before scheduling.
How do I report to clients?
Share a live report link for the client's brand, or export the brand overview as a PDF.
Which platforms does OutReply support?
Publish and schedule posts on Facebook, Instagram, LinkedIn, TikTok, X and YouTube, including Stories and Reels on Facebook and Instagram. Draft AI replies to comments on Facebook, Instagram, X and YouTube, and to Facebook, Instagram and WhatsApp messages. Real-time automations run on Facebook, Instagram and WhatsApp, and Reddit is covered by keyword monitoring. A Google Analytics 4 integration adds your website traffic.
How much does it cost?
Free ($0): 1 brand with up to 2 social accounts and 30 AI credits a month. Advanced ($30/mo or $300/yr): 3 brands with up to 5 social accounts each and 1,300 AI credits a month, plus automation workflows. Elite ($45/mo or $450/yr): 10 brands with up to 25 social accounts each and 2,400 AI credits a month, plus competitor tracking. Each AI reply uses 1 credit, pricing is per plan rather than per seat, and credit packs top you up when you need more.
Take on more clients without more logins
Start on the Free plan: 30 AI credits a month and no credit card.